Enjoy commitment-free color with Clairol Natural Instincts semi-permanent hair color that lasts 28 washes. An ammonia-free hair color made with coconut oil, aloe, and vitamins, Clairol Natural Instincts is clinically proven to be less damaging* than other hair dyes and delivers beautiful color, even on chemically treated hair.

*Natural Instincts non-permanent Level 2 vs. leading triple-protection permanent